The L’Oreal serum is now just £10 in the sale, saving over two thirds on the price (Image: Bethan Shufflebotham)A popular anti-ageing serum that users claim rivals Estee Lauder has been reduced to £10 in a one-day flash sale. Beauty enthusiasts can grab the serum for less than a third of its usual price today as part of Boots’ £10 Tuesday deals. The L’Oreal Paris Age Perfect Cell Renew Midnight Serum, typically priced at £35, is now available with a whopping £25 discount until midnight. If you missed the boat, you can also nab it for 44% off at £17.95 from Amazon today. Fans who have tried it rave about its ‘magic in a bottle’ effect, claiming it makes skin ‘feel like silk’, and have even swapped their high-end alternatives for this L’Oreal version. Designed to support the skin’s own cell renewal process overnight for a youthful glow when you wake up, the Age Perfect Cell Renew Midnight Serum reportedly shows results after just one week. After a month, beauty buffs can expect their wrinkles to appear diminished and their skin complexion radiant. Even better, it’s received the seal of approval from Titanic star Kate Winslet. The actress, who is the face of the brand, revealed she includes the cream in her skincare routine along with L’Oreal Paris’ True Match Foundation, and it seems many shoppers agree with her choice. READ MORE: ‘I’ve replaced my favourite micellar water with this new £5 cleanser – it gives an instant glow’

The L’Oreal Paris Age Perfect Cell Renew Midnight Serum has been reduced to £10
(Image: Boots)

The L’Oreal Paris Age Perfect Cell Renew Midnight Serum has earned an almost perfect overall rating of 4.7 out of five from over 800 reviews. Some have compared the budget-friendly serum to Estee Lauder’s Advanced Night Repair Serum Synchronised Multi-Recovery Complex, which comes with a heftier price tag of £65 per bottle. Shoppers are gushing over a miracle serum that’s been hailed as a game-changer for the eye area, with one customer sharing: “This is a wonderful serum, especially for my eye area. My face feels super soft after using it and as a bonus, my wrinkles are going each day. Little by little, you only need a tiny bit so lasts ages. Best serum I’ve used.” Another satisfied user exclaimed: “Bought this to try instead of my usual Estee Lauder Advanced Night Repair and I wasn’t disappointed. My skin is soft, smooth and my fine lines are less noticeable. Would 100% recommend and will definitely repurchase.” A third happy buyer wrote: “Love this serum, I’ve been using Estee Lauder’s Advanced Night Repair but honestly I think this one is better, my skin definitely feels more moisturised and as someone with very dry skin its a must! Would definitely recommend.” Meanwhile, a fourth chimed in: “Absolutely brilliant, sinks into skin making it feel very soft and the smell is lovely. Makes lines look smoother and smaller lines almost disappear. Skin feels so much better.”

The L’Oreal serum has been compared to Estee Lauder Advanced Night Repair (pictured)
(Image: Estee Lauder)

Another fan praised the product, saying: “Smooth rich texture that leaves skin like silk,” and detailed their experience: “The serum itself has a lovely thick feel, and a very small amount covered my whole face. My skin was soft and silky after I’d applied it, and the next morning my face looked and felt really hydrated. I’ve been using it for about four weeks and I definitely think the fine lines around my eyes are less noticeable already.” While one shopper was left unimpressed with the L’Oreal Paris Age Perfect Cell Renew Midnight Serum, rating it three stars and stating: “Neutral. Not yet noticed any difference three weeks in. Luckily bought when half the price. One thing is for sure the dropper is absolutely awful, very difficult to get the serum out, would prefer a pump or just tip it from the bottle.” Another customer was thrilled with their Boots bargain, raving: “I would say this is a great dupe for the Estee Lauder Advanced Night Repair Serum Synchronised Multi-Recovery Complex if you want a cheaper alternative. I enjoyed the packaging, the formula and the feel and look of my skin in the morning.” If you’re looking for another bargain alternative, you can pick up the Revolution Pro Miracle Night Rescue Serum Advanced Complex for £12 at LookFantastic or the Revolution website.Story SavedYou can find this story in  My Bookmarks.Or by navigating to the user icon in the top right.Follow OK! MagazineFacebookTwitterMore OnBeautyDeals and bargainsShoppingSkincareBoots £10 Tuesday

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Last Update: October 16, 2024